diff --git a/src/index.ts b/src/index.ts
index a0db0f7..907b2c9 100644
--- a/src/index.ts
+++ b/src/index.ts
@@ -278,7 +278,7 @@ export function render(tree?: Node | Node[], options: Options = {}): string {
   function makeAttr(key: string, attrValue: string | number | boolean, quoteStyle = 1): string {
     if (quoteStyle === 1) {
       // Single Quote
-      return ` ${key}='${attrValue}'`;
+      return makeSingleQuotedAttr(key, attrValue);
     }
 
     if (quoteStyle === 2) {
@@ -288,9 +288,19 @@ export function render(tree?: Node | Node[], options: Options = {}): string {
 
     // Smart Quote
     if (typeof attrValue === 'string' && attrValue.includes('"')) {
-      return ` ${key}='${attrValue}'`;
+      return makeSingleQuotedAttr(key, attrValue);
     }
 
     return ` ${key}="${attrValue}"`;
   }
+
+  function makeSingleQuotedAttr(key: string, attrValue: string | number | boolean): string {
+    // A `'` can't appear inside single quotes,
+    // so such values are double-quoted with `"` escaped instead.
+    if (typeof attrValue === 'string' && attrValue.includes('\'')) {
+      return ` ${key}="${attrValue.replace(/"/g, '"')}"`;
+    }
+
+    return ` ${key}='${attrValue}'`;
+  }
 }
diff --git a/test/test-core.spec.ts b/test/test-core.spec.ts
index c9e59e4..657b3e1 100644
--- a/test/test-core.spec.ts
+++ b/test/test-core.spec.ts
@@ -133,6 +133,18 @@ test('{Attrs} {String} (json)', t => {
   t.is(render(fixture), expected);
 });
 
+test('{Attrs} {String} (json with apostrophe)', t => {
+  const fixture = {
+    attrs: {
+      'x-data': '{"a":"it\'s"}',
+    },
+  };
+
+  const expected = '<div x-data="{&quot;a&quot;:&quot;it\'s&quot;}"></div>';
+
+  t.is(render(fixture), expected);
+});
+
 test('{Content} {String}', t => {
   const fixture = {content: 'Hello world!'};
   const expected = '<div>Hello world!</div>';
@@ -546,6 +558,24 @@ test('{Options} {quoteStyle} 0 - smart quote', t => {
   t.is(render(fixture, options), expected);
 });
 
+test('{Options} {quoteStyle} 1 - single quote with apostrophe', t => {
+  const options = {quoteStyle: quoteStyleEnum.Single};
+
+  const fixture = {tag: 'img', attrs: {alt: 'it\'s'}};
+  const expected = '<img alt="it\'s">';
+
+  t.is(render(fixture, options), expected);
+});
+
+test('{Options} {quoteStyle} 0 - smart quote with apostrophe', t => {
+  const options = {replaceQuote: false, quoteStyle: quoteStyleEnum.Smart};
+
+  const fixture = {tag: 'img', attrs: {alt: '"it\'s"'}};
+  const expected = '<img alt="&quot;it\'s&quot;">';
+
+  t.is(render(fixture, options), expected);
+});
+
 test('{QuoteStyle} for width/height attrs in img', t => {
   const fixture = {
     tag: 'img',