SEO growth pages — GP-01 … GP-07

[shivthakker]

Implements the Fleetbase SEO Growth Plan: six new pages plus the GP-03 reformat, all built on one verified competitor-pricing dataset.

Stacked on #94 (the SEO Fix Plan) so these pages inherit its conventions — no doubled brand suffix, the RelatedPages cross-linking component, the shared metadata helpers. Merge #94 first, then retarget this to main.

The pricing data is the foundation

src/lib/competitors.ts holds 17 products, every figure read from the vendor's own pricing page on 2026-09-03.

This mattered more than expected. Third-party summaries disagreed with the source repeatedly:

	Widely quoted	Actual (vendor page)
Onfleet Launch	$599/mo	$619/mo
Onfleet Scale	$1,299/mo	$1,349/mo
Onfleet Enterprise	from $2,999/mo	from $3,099/mo
Tookan Startup	$99/mo	$129/mo
Tookan Growth	$249/mo	$299/mo

Had I written from search summaries, every price on six pages would have been wrong. The file carries a note telling future editors not to refresh it from review sites.

Where a vendor publishes nothing — Bringg, Samsara, Motive — that is recorded as a fact about the vendor. Third-party estimates appear only with attribution and are never presented as vendor rates. Nothing is invented.

Two things surfaced during research that are worth knowing independently of this PR:

• Circuit for Teams no longer exists under that name — it now redirects to spoke.com/dispatch.
• Simply Fleet has a published price increase dated 15 September 2026, twelve days out. Flagged on the page.

Pages

Ticket	Page	Tools
GP-01	/guides/best-last-mile-delivery-software	8
GP-02	/guides/best-route-optimization-software	7
GP-07	/guides/best-dispatch-software	7
GP-04	/compare/vs-fleetio	7
GP-05	/compare/vs-bringg (URL reused)	6
GP-06	/compare/vs-samsara	6
GP-03	/compare/vs-onfleet — reformatted to roundup	7

Routing decision you should know about: the roundups went to a new /guides segment rather than the blog. The blog is Ghost-hosted, so blog content cannot live in this repo — /guides was the only option that keeps these pages under version control. Easy to change if you'd rather they were Ghost posts.

GP-03 handled carefully

/compare/vs-onfleet ranks #9 and was the only non-list result in a top 10 made entirely of roundups. Per the plan, the existing Fleetbase-vs-Onfleet table is kept as one section rather than replaced, the URL is unchanged, and the "Onfleet pricing" section the plan asked for is added. I also corrected a stale claim in the old table that described Fleetbase pricing as "from $50/mo" — actual pricing is $29/mo plus $5 per driver.

Conventions

Every page follows the plan's writing rules: Fleetbase is one entry among 6–8 tools with its own limits stated, each competitor gets a fair description and an explicit "when this one wins" section, one H1, a table of contents, an FAQ block with FAQPage schema, and a dated "last updated" line.

Verified

All nine routes render 200 against a dev server, with:

h1=1  FAQPage schema present  canonical correct  title under 60 chars
/compare/vs-bringg -> 200 (redirect removed, no loop)
/pricing?ref=... -> 308 -> /pricing (fix-plan middleware still working)

Reviewer notes

1. Three titles needed trimming. The growth plan's mandated format ([Competitor] Alternatives: [N] Options for [Job] (2026)) produces titles over 60 characters, which collides with SEO-04 in the fix plan. I trimmed to stay under 60 rather than introduce new violations of a rule I'd just enforced site-wide.
2. GP-08 deliberately not done. The plan sequences it after GP-03 proves itself and warns Tookan is already switched to pnpm #3 so changes must be additive. Doing it now would contradict the plan.
3. Pricing needs a quarterly refresh. PRICING_VERIFIED_AT drives the "last updated" date on every page, so bump it and re-check the sources together.
4. No screenshots. The plan asks for real screenshots of each tool. I can't produce those for competitor products — someone needs to capture them, or we drop that requirement.

Not covered

The plan's entire link-building programme — review-site listings, alternative directories, outreach to competitors' roundups, guest posts. That's outreach work, not code.

🤖 Generated with Claude Code

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Project	Deployment	Actions	Updated
fleetbase-io	Ready	Preview	Sep 3, 2026 5:40am UTC